I take it you mean fair and decent, DD! Not the circus, like most of television. I love Moyers too. Here’s the part of his broadcast referencing Ramona and TPM, and also the link to his website so others can watch it in full.

July 31, 2009

BILL MOYERS: Welcome to the Journal. When one of our broadcasts strikes a nerve we like to bring it back, to give you a second chance to see it and to express your support of stations like this one whose independence depends on viewers like you.

Wendell Potter was here a few weeks ago to tell an insider's story of how the health insurance industry "puts profits before patients." Your response bowled us over. One blogger at the widely read website Talking Points Memo summed up what many had to say:

"I beg everyone who reads this and clicks onto the link to send it on to everyone you know. Send it to your congressmen, your governors, your legislatures, the White House. Get an email chain going--put the link up on yard signs or billboards. Put it on bumper stickers. Stencil it on tee-shirts or tattoo it onto (sic) your forehead. Whatever it takes. This is a television event too important to let die... Keep it going."

Well, it's alive and well, and thanks to this station, you're about to see it again. The message is even more timely. You heard Wendell Potter tell us how the industry would try to shape the health care debate as it played out in Washington over the summer. Sure enough, that's exactly what has happened. By pouring millions of dollars into lobbying -- including hiring more than 350 former members of congress and government staffers and by enriching incumbents with campaign contributions -- the health care industry is winning again.

http://www.pbs.org/moyers/journal/07312009/watch.html

well, touch is good too. Touch everyone else's soul, warm everyone else's soul. It's up to you, really. Who am I to dictate something like that? Touch, warm, light--you can light someone else's soul too. Souls must have pilot lights, so yes, feel free to fire someone else's up. Or like I said, warm, warm is good. Nothing wrong with warm. Or touch. Touch is no slouch either.

Touch, warm, light, fire up, all good choices when you're looking for the right verb to describe action upon someone else's soul. Spark is nice too. A little cliche, not that the others aren't, but it's a matter of degree really.

Again, it's all up to you, whatever you feel most comfortable with. It's just a phrase.

But don't go with "sweeten". That would ruin the entire sentiment and I believe, tear the very fabric of the space time continuum. You do NOT want to do that.

But again, it's up to you.