Rick Davis got it right, ironically
In late August, Rick Davis, McCain campaign manager, said, "This election is not about issues. This election is about a composite view of what people take away from these candidates."
At the time, I thought that he was absolutely wrong. Issues are what matters and even if the McCain camp chose to focus on personal attacks, the American people would focus on the issues and not on personalities.
I was wrong and Rick Davis was right, even if not in the way that he intended. The American people are choosing Obama over McCain because of temperament and judgment.
When the financial markets threatened to collapse, McCain, who seemingly hours before opined that "the fundamentals of the economy are strong", suspended his campaign and said he would fly to Washington, Mighty Mouse style, to save the day. He then attended several campaign functions, finally showing up in Washington just in time to help tank the first round of bail-out bills.
When he later showed up to the debate which he said he wouldn't attend until the financial crisis was over, McCain seemed tense and angry, in contrast to Obama's measured calm. In the second debate, McCain was aggressive and seemed to wander aimless in the background while Obama stayed on point and never got flustered, even as McCain grew more peripatetic. The third debate only reinforced the perception that Obama was reasonable, unflappable and yes, presidential while McCain seethed and grimaced.
The issues of experience and judgment both favored Obama as McCain's veep choice reduced herself to satire requiring only slight modification to suit Saturday Night Live. McCain's argument about experience was undone by his choice of Palin and his execrable judgment in choosing so unqualified a running mate became obvious to all.
When even the conservative pundits started abandoning McCain, they didn't cite his positions or views on the issues. They blamed his temperament. George Will wrote of McCain: "the more one sees of his impulsive, intensely personal reactions to people and events, the less confidence one has that he would select judges by calm reflection and clear principles, having neither patience nor aptitude for either." Likewise conservatives from Charles Krauthammer to Peggy Noonan to Christopher Hitchens to Chris Buckley have broken with McCain not over issues but over judgment, character and temperament.
The American people, who have witnessed the McCain camp's recent round of mudslinging and smear tactics, seem to have come to roughly the same conclusion. When asked which candidate inspires confidence, increasingly they are answering Barack Obama.
Rick Davis is a pretty smart fellow. He got it right after all.











