My objections to the Pepsi campaign--and about 90% of other advertising campaigns--is that they assume that I do, indeed, have the mindset of a 10 year old. And that you do, too. Corporations are counting on it, and Americans have never given them reason to think otherwise. Nearly every commercial out there plays to the inner child's pleasures or fears.
That's one thing I'd like to see Changed, as part and parcel of change in our government--a cultural change which demands accountability and transparency of corporations, and which also demands our people to be better informed, better educated, more skilled at critical thinking, and far less gullible.
This does not mean that I consider myself one of the non-gullible, only that I am at least aware that there is more than what meets the eye to so much capitalism, and it really bothers me. Far too much of what we eat and drink and wear and use has been determined by sheer palaver, and in turn we have funded a frightening level of corporate excess.
]]>I knew there had to be something wrong with those numbers somewhere, ct.
KingElvis, agree that the chain is long in auto manufacturing, and that there couldn't be a longer-reaching way to affect our overall economy than to have a successful, progressive auto industry. If there IS non-fossil-fuel auto technology available, shouldn't the government help take it out of the boutique stage and get it into mass production (and thus lower the price) asap? Imagine the nature of the long chain from that sort of car.
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