Check out Obama's new ad. The title is Zero. http://link.brightcove.com/services/link/bcpid1185304443/bctid1819798543

Here's the transcript:

Anncr:  Number of minutes in debate: 90.

Number of times John McCain mentioned the middle class: Zero

McCain doesn’t get it.

Barack Obama does.

Barack Sync:  The fundamentals of the economy have to be measured by whether or not the middle class is getting a fair shake...

And when you look at your tax policies...
you are neglecting people who are really struggling right now. I think that is a continuation of the last eight years, and we can’t afford another four.

Barack VO:  I’m Barack Obama and I approve this message.