Going For It, updated

I had to work in the morning, so I watched only the first half of Sunday Night Football. Most journalists, even those at the Sports section of the Wall Street Journal, initially criticized the New England coach for not calling for a punt against Indianapolis at a critical moment:
Belichick Lays an Egg in Indianapolis
We may never know exactly what the New England Patriots coach was thinking when he sent his offense back out onto the field deep in their own territory for an inexplicable fourth-and-two attempt Sunday night against the Indianapolis Colts. ...
... Shortly before midnight Sunday, Mr. Belichick handed the Colts a 35-34 win to preserve their unblemished season. The Colts stopped the Patriots on fourth down and quickly scored to take the lead. ...
But since the Journal is named after Wall Street, they (and Bloomberg) eventually had to trumpet the virtues of gambling:
What's So Great About Punting?
Put simply, Mr. Belichick is taking flak because he decided, in the middle of a close, hard-fought and emotionally charged game against a major rival, to throw caution to the wind. In other words, he's being pilloried for not being a wimp.
Somehow in American football, the punt--a clear and unambiguous symbol of surrender and retreat--has become the hallmark of sensible coaching.
But punting is not a symbol of surrender. Even a casual fan like me knows that in the big picture, punting well is part of winning the battle of field position. Sports differs from Wall Street. In sports, if you lose a lot, you won't make the playoffs. If you never make the playoffs, the fans will hate you and the owner will fire you. On Wall Street (at a certain level), if you lose a lot, you're still in the playoffs. You're always in the playoffs and even though ordinary investors hate you, the boss will fight to keep you around and still give you your huge bonus.
Above all, though, the essence of Mr. Belichick's "crime" may be something simpler than all this: His decision went against the natural instincts of all human beings when they're forced to make high-stakes decisions. In a recent study, researchers from Duke and UCLA found that when faced with a decision involving risk, people have an overwhelming tendency to make the supposedly safe choice--to err on the side of caution--even though doing so may lead to worse results.
...
Why do people embrace caution? "It's because of the regret that people face when they take an action and it doesn't turn out well for them," says Bruce Carlin of UCLA's Anderson School of Management, who worked on the study.
I think it is more likely that average people are cautious because when average people bet the farm and lose, they suffer. They lose their jobs, their small businesses, their health care, their homes and their cars. Their kids suffer, too. There is no one to bail them out - unless they're on Wall Street. And thus, Wall Streeters no longer look at the big picture of industry or the economy as a whole. They see virtue in gambling with other people's money and count on being bailed out if they lose their own. They never really face fourth down.
Update: Paul B Farrell at Marketwatch sees gambling people:






















