« previous | TPM CAFÉ READER POSTS HOME | next »
Obama campaign, for the love of God, please read this!
Palin has clearly captured the imagination of the media and of lots of women. I hate to say it, Karl Rove may be right, it's about personal narrative more than anything else. The Obama campaign needs to respond with a way that captures women women's hearts and minds and puts a dent in the Palin bs. Here's what you need to do:
Put together a listening/town hall type WOMEN's tour in at least 20 major cities and rural. Invite women to come see Michelle Obama, Hillary, Caroline Kennedy, Maria Shriver and other women who support Obama. This lineup MUST also include women who are "celebrities" in that particular town. Each appearance on this tour will be slightly different. The whole shebang (yes, pun intended) will be moderated by none other than OPRAH. It should be produced similar to Oprah's talk show, with some pre-taped segments, audience participation, etc. The theme: Women's stories, Women's values: Obama NOW.The town hall will sell Obama to women and empower them to change their communities. Think of this event as Mary Kay/Avon politics. The women at this event will then go and share what they found at other events. This event can teach them how to reach out with their OWN women's events.
Other details:Invite local media and push this on the local level.Obama himself should make a surprise appearance on at least SOME of these events (to build up excitement of "will Obama be there"? he pop's in and then pops out quickly, just as happens often with celebs on Oprah's show)There should be DAYCARE at the event, either free or "pay what you can", a goody bag with bumper stickers and Obama lipstick wouldn't hurt either.
Trust me, if you do this THEY WILL COME. This will generate a ton of press. Oprah and her crew have all the resources to make it happen. Put the word out there and plenty of other people can help out.





Comments (37)
Just curious. How many national campaigns have you managed or been involved in?
Read this
The idea that women will vote for McCain/Palin because Plain is female is just plain stupid. Women, just like men, have varying political outlooks.
There is no "Vagina-American" voting block, as the Daily Show's Samatha Bee put it.
September 8, 2008 3:07 PM | Reply | Permalink
Here is a paste of a comment I left on another thread, in response to you snarking at that author (Wade) with this same lecture.
I've been involved in several campaigns. Since McCain picked Palin, I know two people who were going to vote for Obama who are now voting for McCain because Palin is "exciting" and "real." People vote on personality whether we like it or not.
So please don't knock us for being scared, and please don't tell us just to trust Axelrod. We are entitled to our opinions, and we have been down this "be polite-don't respond to attacks" road before, when the rethugs managed to take a bona fide war hero and turn him into a coward, and the people calling him a coward were draft dodging pussies. This isn't a fucking joke. I have spent nearly a thousand dollars on this campaign, walked door to door in Portland when I could have been home with my kids, and served as an Obama delegate. I am not amused. If I have to hear Obama and Biden talk about how fucking great and heroic John McCain is again I am going to lose it.
Obama is at his best when he is on the attack. Remember the Annie Oakley rant? Best moment of the primaries, hands down. But when he gets called sexist, he acts surprised and cowers in a corner. He came out swinging right after the Palin announcement, then backed down almost IMMEDIATELY (like, within hours) when McCain called him a meanie. Un-fucking believable.
School's in, tuition for pre-school and soccer and ballet and everything else for my kids is due, and I want my donation money spent well since I don't have a lot extra to spend. And I am fucking pissed.
September 8, 2008 3:55 PM | Reply | Permalink
Of course you're entitled to your opinion, as am I. and I choose to respond to posts such as yours offering up unsolicited advice by inexperienced, anxious folks to the well oiled Obama campaign.
You'll have to excuse me if I put more faith in Obama, Axelrod et al than I do in the Palin panic anxiety posters here.
September 8, 2008 4:02 PM | Reply | Permalink
Yeah, but you don't have to be quite so d*ckish about expressing your opinion. Why make that comment at all -- this post harms nobody. Or do you want everyone to see how cool and clever you are?
September 8, 2008 11:25 PM | Reply | Permalink
I think you have a good idea. Oprah would be a great pull, and she appeals to every demographic.
Don't feel bad about Chris Brown's comments. You can tell by the rude way he talks that when people see him coming they go the other way. This is probably the only place he gets to insult people and act all superior and get away with it!
September 9, 2008 12:39 PM | Reply | Permalink
I can think of nothing McCain did that was honorable. He did not excel at the Naval Academy where tax dollars were spent to educate him. He caroused, partied and managed to crash more than he kept his plane in the air.
During this election, he has proven the principles he espoused in 2000 to appeal to independents as a Maverick were nothing but a sham.
Yes, he was a POW, since then he has kow-towed to every lobbyist who comes his way shouting "McCain-Feinglold, Maverick" and hoping we are too stupid to see the truth.
September 9, 2008 1:41 PM | Reply | Permalink
Libgirl is right. We underestimate the Palin problem at our peril.
September 9, 2008 2:53 PM | Reply | Permalink
there certainly is a white vagina club polling palin. i don't know if there are that many lesbian tina fey fans to chart like that.
however, a curious thing happened over the weekend.
gallup had mccain up by as much as 10% saturday going into sunday.
gallup only had mccain up by 5% sunday going into monday.
several other polls fell too. my oh my. why?
The Bridge To Nowhere is pulling those same women away from Palin about as fast as they got there.
You see, they too want to vote for the right woman. Not just any vagina will do.
There's an adage in advertising. People will buy a product that enhance their esteem, saves them money and or time, fits their needs, improves their life.
Bridge To Nowhere means backing a liar. You gonna tell your friends you voted for a strong willed liar?
McCain-Palin got FannieFreddie flippyfloppy. Their double zero knowledge of the economy will cost people money and waste their time.
Iran war god's next plan? Oh really?
So what I'm seeing is that one story is so powerful, it cut the Gallup numbers in half, and reversed the upward trend on several other polls.
And if Michelle did drop a line like... 'why would she lie and repeat it in a commercial?' Wouldn't the hair pulling by the neonaziconblogs be worth it!
September 9, 2008 1:01 AM | Reply | Permalink
Actually, McCain is now very much attracted the interest of women. An older woman I know now says all her friends are voting for McCain because of Palin. What people need to know is that she is flat out lying in her stump speeches. I was watching CNN last night and he said his jaw literally dropped when she made a patently false statement about her and earmarks. She has requested more per capita than any other state this year, very currently. She needs to be called on it. People don't like our current government and we don't trust it. McCain/Palin are more of the same right down to the dishonesty. McCain has sold out. Obama's message works, this is a bounce. Yes he needs to adjust to this new tact on their part but overall he has a very sucessful message. And BTW we are still ahead in the polls in terms of electoral votes.
Libgirl: Please don't think that you are wasting your time and money. You are doing a great service and Oregon is considered a swing state. Your work is SO valuable. THANK YOU so much.
September 9, 2008 10:07 AM | Reply | Permalink
Lipstick? Puh...lez!
September 8, 2008 3:55 PM | Reply | Permalink
I don't know why everyone gets their panties in a twist over anyone making suggestions for advertising or bumper stickers or you tube shorts...
Great ideas come from crazy places...you hear one, play w/ it a little, and the next thing you know a game changing idea is born...I say keep 'em coming. I get the feeling a number of people posting, commenting and just lurking have ties to the campaign...when they see something worth forwarding, they will.
It's called American ingenuity and I say we encourage, not discourage it!
I'm looking for a
"Sarah Cheney/John McBush '08" bumper sticker...
September 8, 2008 4:18 PM | Reply | Permalink
Why don't you order some and distribute them if you think it's a good idea?
September 8, 2008 5:10 PM | Reply | Permalink
Just might do that...
Also, please don't forget that Obama has said many times that this is a grass roots effort. I don't for one minute think he's the least bit opposed to new ideas. When he asks us to stop sending him new ideas, I'll stop. Until then, help or get out of the way, but don't try to muzzle those who are trying.
September 8, 2008 5:40 PM | Reply | Permalink
Yeah, that's right, still! :-)
September 8, 2008 11:27 PM | Reply | Permalink
No, there isn't a v-jay-jay voting block. Thanks for pointing that out.
However, people and especially women, respond to people, not to "policy." That is why they're responding to Palin. Another poster here recently mentioned that he was a union organizer and that success depended more on getting people to hate the boss.
Women need to be reminded that the democrats are the party that best serve their needs. None of what I'm suggesting in anyway infringes on what the Obama campaign is already doing. Keep doing what you're doing.
But for godsakes, use the great resources you have. It's also important to wrestle away the media spotlight OFF of Sarah Palin's "yay vaginas!" happy hockey moms vibe.
Love her or hate her, Oprah's resources and star power helped give Obama's campaign a kick start. She is needed again. Something like this would generate tremendous press and excitement and put the focus on where it needs to be: Obama (not Palin).
You can poo-poo my idea all you want, by all means. However, please feel free to present a better one of your own that would generate fresh enthusiasm for Obama & the dems, garner tons of press, steal the spotlight from Palin and empower people to reach out to other voters.
September 8, 2008 4:54 PM | Reply | Permalink
I'd like to amend my suggestion.
The highlights from this tour should be turned into an informercial that can run on TV and online.
September 8, 2008 5:07 PM | Reply | Permalink
Hi, CLF. There must be an Obama campaign rep in your state to whom you can send this excellent idea. Go for it, and power to the people!!
September 8, 2008 9:57 PM | Reply | Permalink
I think this is a pretty damn cool idea, CLF.
September 8, 2008 11:28 PM | Reply | Permalink
I like the idea too.
Don't be so quick to dismiss a good idea, just because Plouffe didn't think of it himself.
September 9, 2008 12:04 AM | Reply | Permalink
I like this idea CLF. It's hard for me to jump into the mind-set of someone who'd be persuaded by Palin (or even a female for that fact!)...but I'm guessing they might think it was too big a stretch to side with Obama - but not such a stretch to identify with Oprah, Hillary, Caroline Kennedy etc etc Just like you say.
I think it's a great idea to have a forum that could genuinely address their concerns and answer questions from a female perspective. I'm sure there's even a tranche of voters who'd perhaps welcome hearing policy from a woman rather than a man too. I might be totally wrong on that. These undecideds are up for grabs. Something should be done to reach out for them...
September 9, 2008 7:43 AM | Reply | Permalink
FYI: Oprah scares Peno-Americans in a way that the bra-burning feminists never could . . . Yes, by invoking her you automatically gain ALL women who have ever lived on American soil and the metro-sexual horde that live with them in relative peace and harmony . . . But at what cost? Real men everywhere will soil themselves.
- - - - -
All farting around aside, Palin is insane. If half of the garbage out and about the infosphere is correct, Palin is more reality challanged than McInsane himself. Sisterhood does not mean jumping on the crazy train and riding into bizzaro world.
Do not confuse convention hype with reality. The audience at the REP convention was beyond old, white and male. Palin is an another crappy corporate product like 'New' Coke. Yes, folk can be enticed to buy it, drink it and some even like it . . . But it is still a shitty imatation of the 'Real Thing'.
Reality is:
Until the very end of primary season . . . More folk voted for the third place DEM candidate than McInsane. The loser of the top two DEMs had more votes cast for her than all the Republicants combined. There a crap-load more DEMs registered than REPs.
All we gotta do is show up and vote . . . And watch them count the vote.
Leave the insanity to the idiots would willingly vote themselves into serfdom to the fascist plutocrats.
September 9, 2008 9:10 AM | Reply | Permalink
People have made good comments here, but I agree with libgirl. Obama and the entire campaign is flat and not getting anyone excited. Do you see his interview with Olberman last night? Obama gave these nuanced answers with respect to Palin's lies about the bridge to nowhere and earmarks. It was excrutiating to watch. Just call her a liar, dammit! His resonse should have taken 30 seconds, not 4 minutes.
We know Obama and Biden are better, not only as public servants but as human beings. Unfortunately, the American people like fighters over anything else. McCain and Palin are being viewed as fighters, even though they're full of crap. Obama and Biden and being seen as masters of nuance. There are times for nuance, but in this world of 15 second soundbites, people get bored with nuance. In a perfect world, I'd love it if people really studied the candidates and their positions, but they don't. So, we have to play by the rules of the game.
The campaign lacks focus, is disorganized and is on its way to losing if the message doesn't change soon.
September 9, 2008 10:30 AM | Reply | Permalink
I had the same feeling watching the interview -- I just wanted him to get to the point and stop hesitating! Also, when he was talking about Palin's "making stuff up" in his stump speech yesterday he was so screechy he was a soprano!
He needs some coaching on how to answer simple questions with a simple answer that is also memorable. He has the rhetorical skills, why does he act like every question is one he never thought of before?
His answers now have to be geared to those who are just tuning in now for the first time; in other words, people who don't do nuance and just want to be won over. If yesterday's interview had been my first introduction to Obama I would be wondering what all the hoopla was about. He needs some serious coaching, or the debates will not go well either.
And I wanted to shoot Rachel Maddow for sending in a completely lose-lose question: "How do you feel about being called 'uppity?'" Thanks alot Rachel; with friends like you who needs enemies?
September 9, 2008 12:47 PM | Reply | Permalink
Obama's running the best Democratic campaign since 1964. Everybody take a deep breath. We've got great candidates. They'll be fierce and feral when it's called for. Two months is a long, long time. We can't win ANYTHING in September. Fight on.
September 9, 2008 11:11 AM | Reply | Permalink
Obama's running the best Democratic campaign since 1964. Everybody take a deep breath. We've got great candidates. They'll be fierce and feral when it's called for. Two months is a long, long time. We can't win ANYTHING in September. Fight on.
September 9, 2008 11:12 AM | Reply | Permalink
Unlike the MSM, both the Obama and McCain campaigns are no doubt looking at state-by-state polling data. Also, the McCain campaign does not have the "ground game" set up by the Obama camp. It's a major advantage, but it won't be a known until election day.
The MSM is already unraveling her record, and there were certainly some surprises for me. The Obama camp is no doubt doing the same thing, only their responses are not as visible to those outside of the 18 named battleground states. It's not a national response plan, and never was.
That's my "don't panic" message.
But I also want to agree with this post. I warned TPM readers early on in a post of my own that Palin was serious, and the democrats should respond to the threat. She's Tammy Faye to McCain's Bakker. (You don't think they got their audience by Bakker alone, do you?)
Quickly setting up rallies in battleground states with highly visible and influential people, including Oprah, would better help reverse "the Palin effect" as quickly as it came (read chronospark's "I told you so" post today) and then some, once they realize where Palin stands on the issues.
September 9, 2008 11:47 AM | Reply | Permalink
The MSM is already unraveling her record, and there were certainly some surprises for me. The Obama camp is no doubt doing the same thing, only their responses are not as visible to those outside of the 18 named battleground states. It's not a national response plan, and never was.
We won't be able to see the results of the Obama voter registration efforts versus McCain's until election day, but it pays to remember Obama has had this operation up and running in some states since 2006! McCain doesn't have one, and is relying on a last-minute charge from the evangelicals.
As far as Palin goes, she is a real person, and she will attract a key demographic to the ticket, like it or not. She's Tammy Faye to McCain's Bakker.
I do agree with this post, and as Josh Marshall pointed out, the Obama campaign shouldn't ignore the necessity of a visible national message campaign either. And what would be better than well known local celebrities in key states as well as national at rallies backing Obama right now?
The Palin cloud will disappear - even the MSM is slicing up what little was there in the first place. But a few women's rallies would sure speed things up.
September 9, 2008 11:54 AM | Reply | Permalink
Sorry for basically what was a repost...
September 9, 2008 11:57 AM | Reply | Permalink
Palin just introduced her husband as a snowmobile winner - Obama needs to say - how athletic, but that will not get anyone healthcare. He needs to say that he would shoot a Moose or ride a snowmobile if it got gas prices below $2.00 a gallon, but it doesn't. He needs to say he'd wear lipstick if it got women equal pay for women, but it doesn’t. He needs to say that the ability to drop a sarcastic line is funny, but it doesn't bring a single job to Ohio, Michigan, Pennsylvania or anywhere else.
When the Democrats and the Obama campaign coined the word "Change" as a slogan, what they and this country really meant was "change us for them." Get rid of the Republicans and that message needs to be clearer. The word change is becoming meaningless.
The Maverick’s is a cowboy term, easily joined with the Bush cowboy attitude - I'd ask where are their hats? This is the Mel Brooks method of dealing with the bad guys - make fun of them. They're absurd and we need to point it out. All this snowmobiling and maverick talk needs to be mocked - do you want a cowboy or healthcare, etc. I'd run ads with them in cowboy attire and GWB in his flight suit.
Last, but not least - Obama needs MUCH tougher language! They need to use real words that everyone understands like lie, cheat, etc.
September 9, 2008 12:22 PM | Reply | Permalink
If Karl Rove were running the Obama campaign he would concentrate on one thing. McCain holds himself out as Mr. Integrity, thus the "Country First" mantra. Well, McCain and Palin are lying repeatedly by the minute at every campaign stop, in every ad, in every surrogate speech. Hit him on his integrity (his strength). Question his integrity. A man with integrity does not lie. McCain is lying. Don't make it about the lie. Make the lies a sign he lost his integrity. McCain has lost his integrity. You can't trust a man that has lost his integrity.
September 9, 2008 12:58 PM | Reply | Permalink
Libgirl is right. We underestimate the Palin problem at our peril.
September 9, 2008 2:54 PM | Reply | Permalink
Libgirl is right. We underestimate the Palin problem at our peril.
September 9, 2008 2:55 PM | Reply | Permalink
Libgirl is right. We underestimate the Palin problem at our peril.
September 9, 2008 2:55 PM | Reply | Permalink
Libgirl is right. We underestimate the Palin problem at our peril.
September 9, 2008 2:55 PM | Reply | Permalink
Libgirl is right. We underestimate the Palin problem at our peril.
September 9, 2008 2:55 PM | Reply | Permalink
Think it's a great idea! Unfortunately this campaign, like all others for decades has become personality driven as pointed out in the following American University posting:
April 22, 2008
Semiatin on the cutting edge of political campaigns
BY MIKE UNGER
[After pointing out what occurred in the Obama/Clinton primary race the article continues:]
“Campaigns are changing,” says longtime Washington Semester professor Richard Semiatin, editor of a new book, Campaigns on the Cutting Edge. “They’ve gone through two phases and are on the verge of entering the third. They used to be party driven for the first 160 years of American history. Then they became personality driven. Now they’re becoming more consumer driven. This just follows what goes on in the marketing world. The marketing and advertising world are usually half a decade ahead of the political world. What they do now in campaigns is merge all the information from the traditional sources—researching, polling, public records, voting data. Now we’re heading into an era where the information you’re going to receive is more individually tailored to you and your background. It used to be tailored to your neighborhood, then your precinct, now it can be targeted to your home directly.”
So be it. Bring a pro-Obma panel of women (local, state and nationally prominent) on the road and it certainly will attract both media and more importantly women voters. Could be a panel discussion format or town hall q&a--both have advantages and would work well depending on area. This, to my mind, would be a logical step to getting out the vote--women's votes the McC/Palin are going after. It puts it on a VERY PERSONAL level. Would Hillary climb on board? (could help her in future?) There are just so many aspects of this that would seem to work--especially in the swing states where women may feel a bit distant from the "issues" and feeling as though they want to be "included" as a kindred member of the voting masses. I think this is part of Palin's pull, and one that a town-hall for women (with men free to participate!) would combat.
September 9, 2008 3:21 PM | Reply | Permalink
Think it's a great idea! Unfortunately this campaign, like all others for decades has become personality driven as pointed out in the following American University posting:
April 22, 2008
Semiatin on the cutting edge of political campaigns
BY MIKE UNGER
[After pointing out what occurred in the Obama/Clinton primary race the article continues:]
“Campaigns are changing,” says longtime Washington Semester professor Richard Semiatin, editor of a new book, Campaigns on the Cutting Edge. “They’ve gone through two phases and are on the verge of entering the third. They used to be party driven for the first 160 years of American history. Then they became personality driven. Now they’re becoming more consumer driven. This just follows what goes on in the marketing world. The marketing and advertising world are usually half a decade ahead of the political world. What they do now in campaigns is merge all the information from the traditional sources—researching, polling, public records, voting data. Now we’re heading into an era where the information you’re going to receive is more individually tailored to you and your background. It used to be tailored to your neighborhood, then your precinct, now it can be targeted to your home directly.”
So be it. Bring a pro-Obma panel of women (local, state and nationally prominent) on the road and it certainly will attract both media and more importantly women voters. Could be a panel discussion format or town hall q&a--both have advantages and would work well depending on area. This, to my mind, would be a logical step to getting out the vote--women's votes the McC/Palin are going after. It puts it on a VERY PERSONAL level. Would Hillary climb on board? (could help her in future?) There are just so many aspects of this that would seem to work--especially in the swing states where women may feel a bit distant from the "issues" and feeling as though they want to be "included" as a kindred member of the voting masses. I think this is part of Palin's pull, and one that a town-hall for women (with men free to participate!) would combat.
September 9, 2008 3:22 PM | Reply | Permalink
Post a Comment