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Part Two: The Three Commandments
This is the second half of a two-part post. In the first post, I took stock of the race. This post is my humble attempt to read the tea leaves, and discern where we're headed.
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There's an old truism about presidential candidates: they never give up, they just run out of money. By that measure, we're a long way from the finish line. The Obama campaign has said it's presently pulling in more than $1 million each day, and just revised its January haul up to $36 million. (My own guess is that they'll handily top that amount in February, but that David Plouffe has belatedly realized it's not wise to goad Hillary's supporters into donating ever more to her campaign by trumpeting his daily totals.) The Clinton folks were proud to announce that in the fifteen days since Super Tuesday, they've pulled in $15 million. So both campaigns will be amply funded through March 4, and likely well beyond.
That said, I'll stand by my earlier prognostication. In making the case for her continued viability, Hillary wrote off the contests in February, and placed her chips on the March 4 contests. There's a general consensus in the party that she ought to have a fair crack at those elections, a final chance to prove that she can turn the race around. When the results from the four March 4 states are tallied and the delegate hauls projected, it won't take CNN's nifty touch-screen or any complicated math to explain to voters where the race stands. Shortly thereafter, we'll see the superdelegates begin to close ranks around Obama, in an effort to build consensus and shift the focus to the general election.
So the question that concerns me this morning is this: What sort of a campaign will unfold over the next two weeks, as Hillary prepares to make her final stand? We already have some inkling that the answer will be, "Increasingly ugly."
There are, if you will, three commandments that ought to be equally binding on both candidates as the race enters its final phase.
Thou Shalt Not Slander:
It's already apparent that this race is taking a dive into increasingly negative territory. Clinton's advisers couldn't wait to tell reporters that she'll adopt "a tougher line" in an effort to redefine her rival. Obama, meanwhile, intends to harp on Clinton's support for free trade. That's fine, even healthy. I happen to believe that this vigorous contest for the nomination has proven, well, invigorating for the Democratic Party. Voters are listening to the candidates debate the issues, donating and volunteering in record-shattering numbers, and turning out to vote at rates rarely seen. The more the candidates engage with each other, the more their supporters engage with the process.
But that's only true to the extent that the contrasts being drawn are truthful. When a candidate stoops to distorting a rival's record, it harms the attacker's credibility, the victim's approval ratings, and the party's chances in November. We've seen some of this already. Obama is way out of line when his mailers claim that Hillary thought NAFTA had provided a "boon," placing quotes around the word. The Clintons were wrong to suggest that Obama was a Reagan fan, much less that he supported his policies. And we're going to see more of it, simply because these attacks tend to work. No correction ever erases the damage done by the initial claim.
This primary race ought to be won on the merits. Both candidates have the chance to draw fair, meaningful contrasts based solely on the public record. Let's hope they do.
Thou Shalt Not Challenge the Legitimacy of the Process:
When the party chooses its nominee, it is vital that all Americans believe that the process used to select the candidate was fair and transparent. As I've noted, there are abundant flaws with the process. The important thing, for this cycle, is that we recognize that it's the only process that we've got. It's well worth revising for future cycles, but challenging the rules half-way through the game is corrosive.
The Obama campaign isn't blameless here. Various campaign advisers have suggested that the superdelegates ought to follow the expressed will of voters in their districts, their states, or the nation. There's a fine line between making a case to superdelegates that they ought to vote for Obama, and suggesting that a failure to vote for the man constitutes a perversion of the process, and the campaign has occasionally strayed across it.
That said, there's simply no question that the prime offender here is the Clinton campaign. The candidate herself has challenged the legitimacy of the caucus results. Of the scheduling rules and related penalties approved by the DNC. Of Obama's victories in states with large black populations, or in those which routinely vote for Republicans. Her surrogates and supporters are now suggesting that we might attempt to discern the will of only those voters who self-identify as Democrats. This is pernicious, it's destructive, and it's wrong. It also happens to be petty, and I suspect that, far from sustaining the rational for her candidacy, it has undermined her credibility with large segments of the electorate.
We started this primary process with a badly-flawed set of rules, but that's how it is. Both candidates need to refrain from challenging the rules; the most these attacks can accomplish is tainting the victory of the eventual nominee.
Thou Shalt Not Use Race or Gender as a Wedge:
Black voters (who overwhelmingly support Democrats) and women (who trend more modestly Democratic, but compose more than half of all voters) are the twin pillars on which the party is built. Alienate either constituency, and the prospects for a win in November grow decidedly gloomy.
In an ideal world, both candidates would make their appeal to the voters by transcending identity politics. But we don't live in that world. Obama's dominance among black voters is a political phenomenon, virtually without precedent, and it presents a terrible temptation to the Clinton campaign. Without hope or prospect of making inroads among African Americans, there's very little to restrain the Clintons from exploiting the racial divide that afflicts our nation, other than their own moral judgment. The dynamics, as it happens, work differently with gender. Obama needs to tread very carefully around the issue, as he woos women to the polls, but he enjoys a healthy lead among male voters that has propelled him to many of his victories. Here, it's more of a positive commandment than a negative injunction - Obama must do more than he already has to reach out to women voters, particularly those left feeling embittered by Hillary's loss, and convince them that he can be as effective an advocate for the issues they care about as she has been.
I suspect that, after South Carolina, the Clinton campaign resolved not to raise the issue of race explicitly. But there's no question that it's still being deployed with regularity on the ground level, particularly in states with substantial Hispanic populations. The key example is Texas, where the Clinton campaign has been decrying the primary system as stacked against Hispanic voters in favor of large, urban districts - a construction of the issue that suggests black and brown voters are in a zero-sum game, and that Hispanics are losing their fair share of the delegates to African Americans. That's a particularly shameful argument to make, in that it violates both the second and third of our commandments.
Without temptation, commandments would be unnecessary. But both candidates need to resist temptation: Obama, the temptation to take women for granted, and Clinton, the temptation to write off black voters and (however subtly) exploit racial divisions. Let's hope they're equal to the challenge.
Arbiters of the Rules:
We needn't rely on goodwill or luck to enforce these three commandments. Both candidates, for the moment, are beholden to the Democratic establishment for support. Without superdelegates, neither can realistically win the nomination. We've already seen efforts among the uncommitted superdelegates to agree upon a common metric for determining the winner. I'd like to see those efforts expanded to include some clear ground rules about how the contest ought to be waged.
And then there's the invisible man - DNC Chair Howard Dean. The candidates are supposed to be focused on winning the nomination; Dean is supposed to have the interests of the party at heart. He should be taking forceful action to ensure that the candidates behave, and that their campaigns are making the party stronger, and not tearing it apart.
There's a chance here to keep this primary relatively clean, and to make it the most remarkable and effective organizing tool we've ever seen. Let's not blow it.
If you've enjoyed this, please share it with other readers by clicking the 'recommend this' link. You can find more analysis, including the first part of this post, on my blog. As always, I welcome comments and corrections. And thanks to all who have responded.







Comments (19)
When you say that:
You (and perhaps initially the Clinton campaign) fail to acknowledge that, at least among Democrats, more white voters are turned off by these exploitations than recruited. So, even if she can't gain or lose much from African Americans, such tactics hurt her more than help her with the rest of the voting populace. Whether or not that'll be true in the general election remains to be seen. (Similarly, of course, I'd wager that there are fewer Democrats who'd ding her for being a woman than there will be in the general election.)
February 20, 2008 12:05 PM | Reply | Permalink
Agree completely!
February 20, 2008 6:29 PM | Reply | Permalink
I agree that it does HRC no good to challenge the process. I hope however, once the debris is cleared, that there will be a healthy debate on changes which should be made. It is only because the race has been so close for so long that these issues came up.
February 20, 2008 12:11 PM | Reply | Permalink
Amen
February 21, 2008 12:34 AM | Reply | Permalink
I have an interesting take on the negativity thing. I suspect women are more put off by it than men. I also wonder if women are more troubled when any candidate tries to attack or undermine groups of people who are already marginalized. Or when rules are broken and some people have to suffer for it.
So I'm suspecting, but I could be wrong, that women, more than men will be troubled by the Clinton campaign's current tactics. Indeed this may be one reason women are moving toward Obama and away from Hillary. It is an important reason why there needs to be a transparent and clean resolution here. Indeed, it seems to me that if Hillary's core constituency of downtrodden women views her attacks as victimizing Obama and making her look like Rambo, these people may switch their allegiance - an allegiance which seems to be based on identifying with a perceived victim, who is both strong and good in the face of the slings and arrows of life.
February 20, 2008 1:55 PM | Reply | Permalink
I agree with TheraP. Hillary and her crew are looking more and more mean-spirited as we go along, and that just doesn't fly. Regarding the delegate rules, I would like to see Howard Dean make aclear statement that the rules are the rules everyone agreed to, and they aren't going to change. It would really help to clear the air.
February 20, 2008 2:15 PM | Reply | Permalink
Fly,
There is a case made that the Obama campaign crossed a line in quoting the word "boon" but only that. I personally regard that as a pitifully small point.
It has long been a religion taught in schools that unfettered trade is a positive good for the country that lowers its barriers to imports from other countries while the other countries suffer from their own barriers.
The Clintons have rather clearly been of that school of thought and I am not so sure Obama himself is not. CAFTA is a case in point.
However it may be this is an issue that should be debated as thoroughly as possible unlike so much else.
Arguments over experience that has apparently had a telling effect are rather silly. The underground charge that Obama was raised as a Muslim in a madrassa had even Ross Perot as a believer. Hard to top the silliness of the current plagiarism charges.
The Politico has a dire warning that Obama, like Kerry, is lax in responding to false charges. The myth of the power of the Swift Boaters will not die.
I have a riddle for any that care to consider it.
Why were both Kerry and McCain (in the earlier contest with Bush) brought down by atrocious and provably false charges while the Clintons did fine against a backdrop of scandal and corruption that was quite accurate?
The question answers itself of course. The subjects of attack weren't chosen at random.
Best, Terry
February 20, 2008 2:42 PM | Reply | Permalink
Sorry, Terry, but I don't think it's a myth. I'm one of those who think that the Obama campaign didn't address the plagiarism claim adequately (they could have made a whole joke about it) and there's a brewing storm with Michelle Obama's remark. Should there be? Of course not. But the talking hairdos will make it an issue.
But that's a fascinating riddle.
And Fly? Nice post. And thanks for the link to the explanation about first and second "waves" of exit polling.
I'd add just one thing about Howard Dean: he needs to be taking care of the party at this point by aggressively going after John McCain. Start poking wholes in the "maverick Straight Talk Express" NOW. The press believes their own BS, and if the Democrats wait until there's a nominee, it will be too late to undo the harm.
February 20, 2008 2:58 PM | Reply | Permalink
I think you missed the point in Terry's riddle, which is that Kerry failed for other reasons and Clinton survived for other reasons, and the swiftboating story is a lame excuse.
February 20, 2008 3:22 PM | Reply | Permalink
I disagree - I think Terry (not that I speak for Terry) is saying exactly that - the swiftboating worked because people do not respect Vietnam Vets.
Whether he did or not, I guess I agree with your point. Kerry and McCain lost for reasons only compounded by the swiftboating.
February 21, 2008 12:50 AM | Reply | Permalink
Regarding the point about gender as a wedge. You know Hillary's stump speeches regularly mention her gender and becoming the first woman president, the fact her mother was born in the year 1918 when women were still prohibited from voting, and suchlike. Perhaps it has helped her among women, but I think it hurts her among men. Last night in Wisconsin Hillary was beaten among men by more than two to one (67% to 31%). We all know Hillary's a woman. The gender stuff she talks of should really go without saying because we all know it already, and because it's fundamentally beside the point, and because those who don't think it's beside the point are probably going to be voting for her anyway.
February 20, 2008 3:09 PM | Reply | Permalink
Perhaps Hillary gender has helped her with some women, but I suspect more and more are reacting as I did. I want a female president who made it completely on her own. And it would help if I agreed with important things like the vote on Iraq in 2002.
February 20, 2008 6:33 PM | Reply | Permalink
CT Voter,
No need to be sorry. Everybody is wrong at times. :-)
Let me ask the question another way.
Why was the truth about George Bush's National Guard service and corrupt business dealings of no concern while the charge that John McCain had an illegitimate African-American baby had real bite?
Any psychologist should be able to tell you that the truth or falsity of a charge is usually beside the point. What is crucial is the impact on the listener.
So how do you rebut false charges?
Hell, I ain't no psychologist. :-) I suspect exactly the same way you deny the truth with pretty much the same result.
Rather comical is that today spin doctor has become an honorable profession.
I was told by my Irish kin that the Irish hired mourners for a wake so that festivities might not be impeded. That is the way to do things right and proper no?
The answer to the riddle BTW is that those of us who served in Vietnam were not honored nor are we now. This Vietnam vet is delighted that Obama gave McCain his due in that regard, however sincere or insincere.
I knew Daniel Boone. Really did. Not the original but a mighty accurate copy. The Daniel Boone I knew was from Kentucky. The original was from Pennsylvania and may not have been as authentic for all I know.
Daniel Boone carried a badly weathered copy of a small article from a paper. In that article it told of Boone saving someone from drowning when he was in high school. Boone ended up in the hospital with pneumonia and lung damage. Friends visited to tell Boone what he fool he was. At school he became the butt of jokes. It bothered Daniel Boone mightily.
Boone never understood. Neither does John Kerry. Nor does John McCain for all of that.
Best, Terry
February 20, 2008 3:39 PM | Reply | Permalink
I've missed reading your comments, Terry.
As for this:
Of course.
So how do you manage that impact? You throw something else up there for the public to chew on. You don't ignore the impact because whatever caused it happens to be a complete and lie--who cares? It's having an effect.
If your neighbor runs over your foot, but tells everyone that you broke your own foot because you're terminally clumsy, are you going to delay treating your foot because your neighbor's story is demonstrably not true?
At some point, you deal with the lies. But first you deal with the impact.
And feel free to tear apart my stupid analogy.
Really. I've missed your wit.
February 20, 2008 7:45 PM | Reply | Permalink
"So how do you rebut false charges?"
If you look at the psychology of this, rebuttals tend to fix the CHARGES in the hearer's mind, not the rebuttal. Of course, ignoring them doesn't work, either. You're damned if you do, damned if you don't. That's why negative campaigning works so well.
The way the human mind works, you tend to believe what you hear most often. But it's the initial charge that counts. A rebuttal just increases the number of times you hear the charge, which actually increases its believability. ("If there's smoke, there must be fire." So don't increase the amount of smoke!) If you're up against a campaign with no scruples about these things, you're really at a disadvantage.
So what do you do? First of all, concentrating on your opponent's charges just allows him - or her - to control your campaign. You'll constantly be playing defense, not offense - and on your opponent's playing field, too. Not smart. You're better off quickly moving past these things. Deny them - or laugh them off, if that's possible - and MOVE ON. Don't let your opponent take control of your own campaign. If your opponent continues bringing up the same old charges, treat them with contempt - the same old charges by the same old politicians - and offer something new to voters yourself. Keep moving forward with your OWN strategy.
So far, Barack Obama is doing that perfectly. He's waging his own campaign, following his own strategy, taking advantage of his own strengths. He's not letting Clinton put him in a box. He's not letting Clinton define him or define the campaign. He shrugged off that ridiculous 'perjury' charge and moved forward, instead. He's been brilliant. This has been the perfect campaign against Hillary Clinton, and it's likely to work just as well against McCain - especially these days, when voters are hungry for a new style of politics. I'm really impressed.
February 20, 2008 8:53 PM | Reply | Permalink
Why hasn't the Obama campaign called for the U.S. Justice Department to investigate the New York primary, specifically, the curious initial returns from black precincts of the city which reported NO/ZERO/ZILCH votes for Obama. Of course, these numbers quickly changed but the fact that in sum total, these predominantly black/liberal precincts ended up reporting a small margin in favor of Clinton is amazing.
Just who would have been behind this? And who paid for it(?), because such things DO NOT happen in this world unless there are bucks involved. Follow the money (speaking fees?).
If Penn utters one word about Florida or Michigan.....
February 20, 2008 4:05 PM | Reply | Permalink
It has long been clear to any thinking observer-- and this is true of both Obama and Hillary -- that appearing to exploit race would be a death knell among many Democratic primary voters -- that is why I have found Obama's effort to portray any and all misteps by Hillary supporters as part of a deliberate plan to be so nefarious. Hillary has dealt promptly and appropriately with every such occurrence even at the risk of real harm to her campaign. Obama, on the other hand, simply ignored it when Jesse Jackson Jr implied that Hillary did not care about Katrina. That was a high level deliberate attempt to play race that Obama left unrebuked.
As to Obama and women here is his attitude towards his future wife's amibitions:
The Audacity of Hope Page 329;
"At Sidley (the law firm where he interned and she was his supervisor-- AJM) she was part of the intellectual property group and specialized in entertainment law; at some point, she said, she might have to consider moving to Los Angeles or New York to pursue her career. Oh, Michelle was full of plans that day, on the fast track, with no time, she told me, for distractions -- especially men. But she know how to laugh, brightly and easily and I noticed she didn't seem in too much of a hurry to get back to the office and there was something else, a glimmmer that danced across her round , dark eyes whenever I looked at her, the slightest hint of uncertainty, as if, deep inside, she know how fragile things really were, and that if she ever let go, even for a moment, all her plans might quickly unravel. That touched me somehow, that trace of vulnerability. I wanted to get to know that part of her."
Michelle did not consider it appropriate to be dating an summer associate she was supervising but as Obama goes on to put it - he wore her down.
Office romances happen and -- to paraphrase-- you can't fight human nature --but what I strongly object to is the patronizing attitude Obama has to his future wife's desire to be on the fast track and the chances he lobbied her to take with her standing in the firm.
February 20, 2008 4:45 PM | Reply | Permalink
Good grief, have you even read the interview with Michelle in this week's Newsweek? Your silly conclusion is completely rebutted by Michelle.
February 20, 2008 6:38 PM | Reply | Permalink
For everyone who missed it.
February 21, 2008 12:46 AM | Reply | Permalink
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